SnapTell (http://www.snaptell.com), a provider of image recognition-based mobile marketing technology, has come out with something called Mobile Movie Explorer.

Mobile Movie Explorer allows consumers with mobile phones with cameras to take a picture of a DVD cover and then send the photo to SnapTell via text and then get back information on the movie.

The information includes reviews, DVD prices, run times, description of the movie and a link to Amazon to buy the movie.

To check this out for yourself take a photo of a DVD cover, send your photo to dvd@snaptell.com and the rest is seemingly magic.

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