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2008 is the year of mobile

Posted by: Giselle Abramovich

If 2007 was the year of Web 2.0, then 2008 will be the year of Mobile 2.0, according to predictions made by mobile software provider Antenna Software.

In the year to come, interactive mobile applications will be taking advantage of Location-Based Services (LBS), mobile Internet, video, Interactive Voice Recognition (IVR) and presence.Along with innovation, Antenna Software also sees problems with security and management and therefore, IT departments will be seeking the hep of companies that that offer best-in-class security. Already there are suspicions that hackers are beginning to target the growing mobile market.Everyone is trying to improve the consumer experience and the better it becomes, the more it will drive acceptance. The launch of Apple’s iPhone and Google’s Android platform are examples of richer user interfaces and more personalized, easily accessible content.Antenna Software forecasts a breakdown of the network carrier walled gardens. Recent announcements by Google and Verizon along with the rise in usage of open source IDEs is evidence of this.Mobility will be a key strategic component for software applications and infrastructure in both consumer and enterprise markets. As more players enter the enterprise mobility industry, IT will look to consolidate vendors and seek out a mobile platform that can be used across the enterprise. Vendors that can offer flexibility and scalability for mobile applications – without a custom-build and intensive IT resources – will dominate.– Posted by Giselle Abramovich

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